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Most small companies have plans to grow their business and increase sales and profits. However, there are certain methods companies must use for implementing a growth strategy. The method a company uses to expand its business is largely contingent upon its financial situation, the competition and even government regulation. Some common growth strategies in business include market penetration, market expansion, product expansion, diversification and acquisition....

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A growth strategy entails introducing new products or adding new features to existing products. Sometimes, a small company may be forced to modify or increase its product line to keep up with competitors. Otherwise, customers may start using the new technology of a competitive company.For example, cell phone companies are constantly adding new features or discovering new technology. Cell phone companies that do not keep up with consumer demand will not stay in business very long..

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Cybersecurity is the practice of protecting systems, networks, and programs from digital attacks. These cyberattacks are usually aimed at accessing, changing, or destroying sensitive information; extorting money from users; or interrupting normal business processes.Implementing effective cybersecurity measures is particularly challenging today because there are more devices than people, and attackers are becoming more innovative.

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Cyber threat intelligence is information about threats and threat actors that helps mitigate harmful events in cyberspace. Cyber threat intelligence sources include open source intelligence, social media intelligence, human Intelligence, technical intelligence or intelligence from the deep and dark web.

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Information technology (IT) infrastructure are the components required to operate and manage enterprise IT environments. IT infrastructure can be deployed within a cloud computing system, or within an organization's own facilities.These components include hardware, software, networking components, an operating system (OS), and data storage, all of which are used to deliver IT services and solutions. IT infrastructure products are available as downloadable software applications that run on top of existing IT resources—like software-defined storage—or as online solutions offered by service providers—like Infrastructure-as-a-Service (IaaS)..

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When it comes to cyberthreats, what are the major concerns for banking institutions in 2021? Distributed-denial-of-service attacks waged as a mode of distraction to perpetrate fraud across numerous banking channels are a growing threat. But financial institutions also are concerned about ransomware attacks designed to wage account takeover fraud, as well as mobile malware and insider threats.The key for banking institutions in 2021 will be to focus on detecting and mitigating multiple risks across multiple channels. "We will see more blended attacks that combine DDoS with some form of attempted data compromise," says Doug Johnson, vice president and senior adviser of risk management policy for the American Bankers Association.Other threats that will require renewed attention include spear-phishing attacks and call-center schemes waged against employees, as well as nation-state threats and third-party breaches.In 2021, banking institutions need to focus on stronger authentication and increased reliance on big data analytics to anticipate and mitigate fraud..

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